New Fabric Feature

Lululemon created a new fabric for humid, in-studio workouts. I named it with my team, briefed in the concept for this shoot, and wrote the educational copy—for the hangtag, commence, and this piece.

Lululemon created a new fabric for humid, in-studio workouts. I named it with my team, briefed in the concept for this shoot, and wrote the educational copy—for the hangtag, commence, and this piece.